Through this market evolution, customer ecosystems are only becoming more and more complex creating a challenge to stand out in tomorrow’s market. We know there are new questions to answer, different customer preferences to understand and address, and changing demands for pharma. You need a go-to-market strategy that you can be confident about. One that is data- and value-driven to create impact with the design of bespoke customer engagement models to accelerate brand performance and ensure launch success.
Simplify to Amplify: “Declutter” Your Current Customer Engagement Approach to Maximize Value
An emerging biotech sought Putnam’s guidance to design and execute the global commercialization of its asset for a rare oncology indication.
A global, top-10 pharma client sought Putnam’s guidance on developing a lean launch strategy for a novel cell therapy in oncology.
Designing a new GTM model for an ambitious upcoming oncology launch.
Our expertise spans across the Commercial domain. Find out how we can be a thought partner on your commercialization journey.