Value, Pricing & Access Strategy.

Meet the needs of payers, clinicians, and patients.

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What we do.

Meet the needs of payers, clinicians and patients with value-driven pricing and market access strategies that deliver access for patients and recognize your organization for its innovation.

We transcend commercial and scientific domains to provide payer landscape and opportunity assessment, strategic value propositions, evidence gap assessment and evidence generation plans, HTA navigation, payer and channel contracting, distribution strategy and beyond.

How we help.

We can help you assess access opportunities and challenges and pursue value-based pricing and quality access across all stages of product development and lifecycle.

We provide true strategic partnership with a relentless focus on your business objectives, leveraging our depth of scientific and commercial expertise, a cross-functional collaborative approach, and agile attitude.

Our world-class Value, Pricing, and Access strategy team provides a holistic set of consultative solutions, including:

  • Strategic market access planning and roadmaps
  • Pricing strategy and TPP evaluation
  • Landscape analysis
  • Opportunity assessment
  • HTA strategy and submission support
  • Strategic value proposition testing
  • Evidence gap analysis and generation plans
  • Tactical value communications
  • Offer, tender, and contracting strategy
  • Negotiation guides and playbooks
  • Distribution and access services planning
  • Patient out-of-pocket cost and access optimization
  • Loss-of-exclusivity strategy

Regulations in Europe & the US

The Joint Clinical Assessment (JCA)

At Putnam, we specialize in helping you navigate this new landscape with strategic insight and operational excellence. Learn more about our top recommendations for JCA success.

Regulations in Europe & the US

Inflation Reduction Act

Our experts continue to support clients navigate the impacts of the IRA and prepare them for what’s next. What actionable steps can you take to ensure the most optimal path? Read our latest insight.

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Get to know some of our experts.

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Headshot of Michael Lees

Michael Lees

Partner, Market Access and Operations Lead

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Headshot of Ryan Wyrtzen

Ryan Wyrtzen

Partner

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Headshot of Joanne Evason

Joanne Evason

Partner

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Headshot of Clement Francois

Clement Francois

Partner, HTA and Market Access Operations

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Headshot of Alexander Busch

Alexander Busch

Partner

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Get in touch.

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